The Stacker Story

Headquartered in San Francisco, Stacker began as the internal software for its parent company, Newsbound — a digital agency specializing in visual explanation.

We wanted a digital medium that was immersive, embeddable, and mobile-friendly but gave the reader control over the pace of the experience. Stacks strike a perfect balance and the proof can be seen in our extremely high engagement rates. On average, 60-70% of readers complete stacks in the 600- to 800-word range. (Get the full backstory on how we developed Stacker here.)

Via Newsbound's work for clients like The Gates Foundation, Stellar, KQED, The Century Foundation, and the ACLU, millions of readers have interacted with our published stacks. Our player has been embedded on the websites of the New York Times, The Washington Post, Upworthy, The Atlantic, BoingBoing, and many others.

Newsbound discontinued the tool in the 2018.

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